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DAM IT! - The Blog

Meet the Team | Quick Tech Chat with Katie and Priyanka

Over the past year, WebDAM has rapidly grown our team. In the spirit of Women’s History Month and promoting diversity in the workplace, we’re thrilled to introduce some of our newly hired women in tech. WebDAM is committed to advancing men and women in tech by encouraging gender equality across roles.... Read More

Customer Story of the Week – How CustomInk Saves Time Managing Thousands of Screen-Printed Designs

CustomInk is a fast-growing online retailer. Founded in 2000, they have shipped more than 50 million custom designed t-shirts and products to date. Along with providing designs, the company enables customers to submit their own designs to be screen printed on t-shirts, sweatshirts, water bottles and other items. As you... Read More

The Frank Underwood School of Branding

3 Lessons in Brand Management from “House of Cards”

Kevin Spacey’s character on “House of Cards,” Frank Underwood, is mostly known for his despicable behavior, but that doesn’t mean you can’t learn from him. Through three seasons, he’s lied, cheated, and manipulated his way into power. Along the way,... Read More

Customer Story of the Week – Vodafone Uses Digital Asset Management for a Brand Overhaul

Before Vodafone, one of the world’s largest mobile telecommunication companies, unveiled their new brand identity in 2013, they knew all of their employees, creative agencies, and stakeholders would want their updated brand materials. To find a way to easily create and share their creative files, Vodafone’s brand managers realized it was... Read More

Watch the Virtual Event – Hear from Leading Brands and Experience Brand Connect

At WebDAM’s virtual event, we heard how some of  the world’s top brands—including Alaska Airlines, Elmer’s Products Inc. and Skip Hop—use technology and modern strategies to rapidly evolve their brand. We also announced Brand Connect, a way to dynamically create, publish and share brand guidelines and related assets.

We saw record-breaking... Read More

Best Rebrands of the Last Decade

Maybe your business suits don’t quite fit in with the start-up-casual look at your new office; or the wool coat you loved in Boston doesn’t work now that you live in Palm Springs; or your once-trendy faux-hawk doesn’t feel so cool anymore. We all need to revise our image occasionally.... Read More

Virtual Event: Hear How Top Brands Evolve with Modern Strategies and Technologies

What does it take to drive brand growth and continuously evolve in today’s modern world? Join us for a complimentary virtual event, where the world’s top brands will share modern strategies and new technologies they’re using today. You’ll hear from top brands, including Alaska Airlines, Elmer’s Products Inc., Skip Hop... Read More

How to Build an Adaptive Brand

The idea of having an adaptive brand is certainly not a new concept, but it is an increasingly important mandate for brands who want to compete in today’s crowded marketplace. In a marketer’s perfect world, a brand exists inside a vacuum, protected from the outside world like the Crown Jewels.... Read More

5 Reasons Why Great Brands Don’t Win Everyone’s Heart

It’s only natural that you want everyone to love your brand. But if everyone likes your brand, you’re probably doing something wrong. You’re not taking risks, trying things or even failing and learning what it takes to make your brand resonate with your true prospects. Your brand shouldn’t be for... Read More

Let’s Give ’em Something to Talk About: Your Brand

People are talking, and if you’re a marketer, you hope they’re talking about your brand. Social media has given consumers a major platform to engage with brands, from complaining about a bad experience to participating in humorous exchanges on Twitter. The art of starting a good conversation—and keeping it going—isn’t... Read More

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Stay up-to-date with the latest resources, tips and must-know news for enterprise marketing, creative and digital asset management professionals.

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