Lutronic is one of the world’s largest aesthetic medical device companies. Established over 17 years ago, the company pioneered the use of lasers and patented technology in hospitals and offices around the world. Today, the rapidly growing brand has offices in the United States, Korea, China, Japan, and Europe. As... Read More
On social media, brands compete with everything from trending celebrity tweets to viral cat videos. In a digital world that’s practically saturated with content, what does it take to make a brand stand out?
For the month of March, we set out to discover some of the top... Read More
There are many leaders who drive successful, innovative businesses. But when Cynopsis Media selected the winners of the Top Women in Digital award, they were looking for something more: the unique, the bold, and the uncommon leaders who are defining the path and making things happen in the digital... Read More
Over the past year, WebDAM has rapidly grown our team. In the spirit of Women’s History Month and promoting diversity in the workplace, we’re thrilled to introduce some of our newly hired women in tech. WebDAM is committed to advancing men and women in tech by encouraging gender equality across roles.... Read More
CustomInk is a fast-growing online retailer. Founded in 2000, they have shipped more than 50 million custom designed t-shirts and products to date. Along with providing designs, the company enables customers to submit their own designs to be screen printed on t-shirts, sweatshirts, water bottles and other items. As you... Read More
3 Lessons in Brand Management from “House of Cards”
Kevin Spacey’s character on “House of Cards,” Frank Underwood, is mostly known for his despicable behavior, but that doesn’t mean you can’t learn from him. Through three seasons, he’s lied, cheated, and manipulated his way into power. Along the way,... Read More
Before Vodafone, one of the world’s largest mobile telecommunication companies, unveiled their new brand identity in 2013, they knew all of their employees, creative agencies, and stakeholders would want their updated brand materials. To find a way to easily create and share their creative files, Vodafone’s brand managers realized it was... Read More
At WebDAM’s virtual event, we heard how some of the world’s top brands—including Alaska Airlines, Elmer’s Products Inc. and Skip Hop—use technology and modern strategies to rapidly evolve their brand. We also announced Brand Connect, a way to dynamically create, publish and share brand guidelines and related assets.
We saw record-breaking... Read More
Maybe your business suits don’t quite fit in with the start-up-casual look at your new office; or the wool coat you loved in Boston doesn’t work now that you live in Palm Springs; or your once-trendy faux-hawk doesn’t feel so cool anymore. We all need to revise our image occasionally.... Read More
What does it take to drive brand growth and continuously evolve in today’s modern world? Join us for a complimentary virtual event, where the world’s top brands will share modern strategies and new technologies they’re using today. You’ll hear from top brands, including Alaska Airlines, Elmer’s Products Inc., Skip Hop... Read More